Successful content marketing relies on the right mix of content.
Microcontent is a flexible approach to content creation that empowers you to produce relevant, real-time content that extends your brand’s reach, enhances your content marketing mix, and engages your audience—without breaking a sweat.
These pieces can be used to promote existing pieces of content, join a conversation, or engage your audience around a particular subject. Sound intimidating? It shouldn’t. Microcontent can be made from anything you see.
Want to get started? Download our e-book How to Maximize Publishing with Microcontent.